Luxury is about being innovative and creating once in a lifetime experiences. Through our exclusive Hublot partnership, our students were invited to an industry insight tour of the Hublot headquarters in Nyon, Switzerland. The academic excursion offered background on Hublot’s marketing and hotel strategy as well as history of the luxury house.
It’s an amazing journey for all the theories in class to come alive. The main takeaway for me today is not only for luxury business actually for all industries: innovation, creativity is crucial. If you want to continue your success, if you want to thrive, you have to be creative.
Yves Chang, Student at Hotel Institute Montreux
The tour was hosted by Chrstina Jesaitis, Sponsoring & Events Senior Manager at Hublot S.A. who shared:
For us at Hublot, its really inspiring and refreshing to be exposed to the next generation of clients as well as managers in the luxury industry. So, we love having Hotel Institute Montreux come and visit us here and we hope that it’s as beneficial for them as it is for us.