Bachelor of Business Administration

bba final hIM

Bachelor of Business Administration

Tailor your bachelor's degree with a specialization endorsed by a leading industry partner.

Next intake

July 2021


3 years





Tailor your degree

  • Develop an understanding of the human and operational sides of the industry 
  • Tailor your study by choosing from a range of specializations endorsed and created with industry leaders 
  • Acquire hospitality's customer-centric approach to the business world, build mental agility to adapt your new skills in hospitality or industries beyond 
  • Embark on two industry internships that will give you a competitive advantage in your future career 
  • Graduate with

Bachelor of Business Administration in Hospitality Management from Hotel Institute Montreux (with specialization)

Bachelor of Business Administration in Hospitality Management  from Northwood University


Wherever there are consumers, there’s a need for hospitality; therefore, when it comes to career opportunities, this three-year degree, awarded in partnership with Northwood University (US), unlocks endless possibilities.

For Term 5 choose from one or more specializations

Financial Analysis & Wealth Management

Human Capital & Development

Management for the Senior Living Industry

Luxury Brand Management

Franchise Business Management

Financial Analysis & Wealth Management

Human Capital & Development

Management for the Senior Living Industry

Luxury Brand Management

Franchise Business Management

Year 1

Food & Beverage and Rooms Division Management



  • Food & Beverage Service, Theory and Practical
  • Food Production Theory and Food Safety
  • Introduction to the Hospitality Industry
  • Introduction to College Studies
  • Language (French, German, or Spanish)


  • Food & Beverage Management
  • Bar and Beverage Management
  • Communications
  • World Cultures and Customs
  • Principles of Microeconomics
  • Accounting Principles
  • Language (French, German, or Spanish)



Switzerland or abroad (4-6 months)

Year 2

Management Application


Increase your influence as a leader by developing your emotional intelligence and acquiring key managerial skills.


  • Front Office Management & Operations
  • Housekeeping Management
  • Human Resource Management
  • Principles of Macroeconomics
  • Hospitality Sales and Marketing
  • Language (French, German, or Spanish)


  • Principles of Management
  • Introduction to Art
  • Convention Management, Banqueting, and Events
  • Financial and Managerial Accounting
  • Management of Information Technologies
  • Language (French, German, Mandarin, or Spanish)



Switzerland or abroad (4-6 months)

Year 3

Hospitality Management and International Business


Build on your previous studies and develop a strong understanding of operating international business in preparation for a career in a multicultural environment. Deepen your understanding of social responsibility as you learn to face contemporary global issues.



  • Chosen Specialization
  • Organizational Behavior & Leadership
  • Digital Marketing
  • Financial Management
  • Language (French, German, Mandarin, or Spanish)


  • Business Ethics
  • Strategic Planning
  • Responsible Resort Management
  • Innovative Hospitality Models
  • Statistics


  • Contemporary Global Issues
  • Business Law
  • International Management
  • Environmental Science
  • Yield and Revenue Management
  • Philosophy of Enterprise




For Term 5, choose from one of our diverse specializations endorsed by some of the world’s most respected business and industry leaders who assist us in creating course content, hold guest lectures, host company visits, assign projects, and offer exclusive career opportunities.

Financial Analysis & Wealth Management

  • Corporate Investment Decisions
  • Portfolio Management
  • Capital Markets and Analysis

Human Capital and Development

  • Mediation and Workplace Conflict
  • Strategic Management of Human Resources
  • Performance Management Systems


Management for the Senior Living Industry

  • Social Gerontology – The Study of Aging
  • Operations Management for Senior Living Facilities
  • Managing Health and Changing Lifestyles

Luxury Brand Management

  • Competitive Analysis for Luxury Business
  • Luxury Marketing and Communication Strategies
  • High Tech and High Touch Experiences

Franchise Business Management

  • Principles of Franchising
  • Franchise Compliance Issues
  • Franchise Strategy Development

A stamp of approval

Next intakes

We highly recommend applying early. If you need a student visa, please be sure to allow 8 – 12 weeks between application and program start date.

July 5, 2021

October 4, 2021

January 10, 2022

Requirements & Fees

  • Completed secondary school education (IB Diploma, IBCP Diploma, Maturité, Abitur, French Bac, 2 A-levels, high school diploma or equivalent). Direct Entry options may be available for IBCP Candidates. For further details or an individual assessment, please kindly contact


  • English language proficiency of IELTS 5.5 or TOEFL iBT 55 or equivalent. If you don't have the required language level, you can improve your language and study skills with our English Foundation Program
  • Recommended minimum age of 18 years

More info

SHMS Career services

Career Services


Direct Entry

semester abroad crcs

Semester abroad

SHMS English courses

English courses

Our campus

Live and learn in the heart of the Swiss Riviera

Admissions. Fees and tuition

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Start your education in the business of hospitality today